Brazil’s federal consumer protection agency (Senacon) has ordered five ticketing platforms to stop facilitating resales ahead of BTS’ three São Paulo shows.
StubHub, TicketSwap,Viagogo, BuyTicket, and FunBuyNet have all been ordered to be investigated by the government for allegedly failing to minimize risk for consumers. The K-pop band is bringing their record-breaking ARIRANG World Tour to the Estádio do MorumBIS for three nights on October 28th, 30th, and 31st, with an expected attendance of over 200,000 fans.
The government’s order alleges that the five companies violated requirements around transparency, total price disclosures, and complaint and cancellation channels. Senacon has given the sites just 72 hours to halt the operation of ticket resales within Brazil, and has set a daily fine of BRL 100,000 (around $18,621 USD) in the case of non-compliance.
The order also directs the companies to ensure that existing customers receive their BTS tickets in a timely manner.
This enforcement against ticket resellers comes on the heels of Brazil’s new “Taylor Swift law,” signed on August 31st by President Luiz Inácio Lula da Silva.
The ticket decree mandates increased transparency for ticket sellers’ advertising and requires sites to display the original price and all add-on charges, addressing both primary and secondary sellers. It also creates new rules for virtual ticket queues, cancellation and ticket transfer rights, refunds in case of changes to the event. To enforce the new rules, the law requires resale companies to allow the Brazilian government to access their data.
In the US, multiple federal ticketing reform bills are currently pending. Most similar to Brazil’s new law is the proposed Transparency in Charges for Key Events Ticketing (TICKET) Act (H.R.1402).
The TICKET Act would require all sellers to clearly display the total ticket price clearly and itemize all fees during the purchasing process. It has been slow-moving: in the time since it was passed by the House on April 29, 2025, Maine and Washington D.C. have passed their own price disclosure laws. Not all music industry organizations support the TICKET Act; the National Independent Venue Association (NIVA) and the National Independent Talent Organization (NITO) both urged legislators to strengthen the bill’s language.
Brazil’s new measures seek to prevent mass purchases and speculative resale. In addition to the TICKET Act, a specific anti-speculative ticketing law was proposed in the US Senate last month. The Guaranteeing Honest Ownership in Secondary Ticketing (GHOST) Act would prevent resellers from listing tickets that they don’t actually possess. Introduced by Senators Ben Ray Luján (D-N.M.) and Shelley Moore Capito (R-W.Va.), the bill follows in the wake of multiple state-level laws passed recently to combat the practice. At DMN’s most recent count, 12 states and Washington D.C. have some kind of speculative ticketing ban on the books.
Unlike Brazil, which is actively enforcing its new nationwide ticket resale regulations, the US continues to rely on a patchwork of state laws in the absence of federal action.
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